As a business professional, I’ve seen firsthand how market dynamics can shift with little warning. What worked yesterday might not cut it today. This is why understanding how to pivot your business model isn’t just a good idea; it’s essential for survival and growth. I’ve developed strategies that empower businesses, especially those in challenging economic…
Abi you don notice say nowadays, many small business for Naija, dem dey use social media well well? E no be by chance o, e get as dem dey use am to reach customers wey dey everywhere for this country. Small small business owners, dem dey find ways to make sure say dem dey connect…
Dem New Ways SMEs Dey Use Tech To Grow Wey Go Shock You Abeg, forget say small business owners for Nigeria (SMEs) dey find am hard to grow. Many people think say dem dey struggle too much. But e get some smart people wey dey use technology like weapon to fight dem market challenges and…
Wey una dey run small business for Naija, you wan make customers no fit find somebody else? Na small talk, but e get power. E no be just say you sell good product o, e be like say you dey give person fine fine treatment wey go make dem always remember you. As you dey…
The Entrepreneur’s Guide to Building a Sustainable Business with Intellectual Property In the bustling and ever-evolving landscape of Nigerian entrepreneurship, the path to long-term success is often paved with more than just innovative ideas and hard work. While passion and a solid business plan are crucial, many nascent businesses overlook a powerful, yet often intangible,…
In today’s business landscape, efficiency is king. For entrepreneurs, especially those just starting out or looking to optimize their operations, having the right tools can make all the difference. We’re not just talking about fancy office furniture; we’re talking about the software that runs your business smoothly, from managing your finances to keeping your customers…
Starting a business is exciting. You’ve got the idea, the passion, and maybe even a solid business plan. But what about the expenses that sneak up on you? The ones that aren’t always obvious when you’re sketching out your budget? Many small businesses, especially here in Nigeria, find themselves blindsided by these “hidden” costs, which…
Many entrepreneurs, especially in Nigeria, wear multiple hats, juggling operations, sales, marketing, and finance. While this hands-on approach is often necessary in the early stages, it can quickly lead to burnout and hinder growth. This is where effective outsourcing becomes a game-changer. It’s not about admitting defeat; it’s about smart business strategy – bringing in…
Starting and running a business is rarely a smooth ride. We all know that. But what if the current economic climate feels particularly turbulent, with inflation rates causing jitters and global markets doing a seemingly constant dance? For entrepreneurs, especially those in Nigeria, navigating these choppy waters requires more than just a good idea; it…
Maximizing Your Business Engine: A Lean Approach to Operational Efficiency For any entrepreneur, especially those navigating the dynamic Nigerian business landscape, making every Naira and every minute count is not just a goal; it’s a survival strategy. When resources are tight and competition is fierce, the way you run your day-to-day operations can be the…